Giving you a little something to start your year off right 💛
I woke up genuinely excited to start the new year, not because I had a perfectly mapped-out plan or a list of ambitious goals waiting for me, but because it was my first official day back at work after a long break, and I finally had the space to ask myself what actually matters right now.
Over the break, I kept coming back to the same question: what is the most efficient and supportive way to help my audience as they step into a new year in their business?
I could have given the familiar advice about starting an email list, tightening up funnels, or focusing on email marketing strategy right away, but I didn’t want to start there, because before any of that works the way it should, you need messaging that resonates, messaging that feels like it belongs to you, and messaging your audience can actually feel when they read it.
If I’m being honest, I’m exhausted by the idea that we have to constantly be producing in order to grow, because that belief never made my business better, it just made me busier, more scattered, and further away from the kind of work I want to be known for as an email marketer and copywriter.
For a long time, I found myself chasing trends that didn’t really fit my business anyway, trying on hooks and phrases that looked good on the surface but never quite felt right once they left my mouth or landed in my emails, and that constant reaching outward slowly diluted the clarity of my voice.
I’ve always talked about building a sustainable business, and for me, sustainability means creating something that doesn’t depend on the next algorithm shift, the next viral format, or the next “must-use” marketing phrase to survive, because when your foundation is strong, trends become optional instead of essential.
The online space moves fast, always reaching for the next clever hook, the next viral video, the next strategy that promises quick growth, but when your business is built on depth, healing, or transformation, your words need more than structure or strategy, they need your presence.
Trends will always come and go, but your brand voice is what creates real connection, and connection is what makes email marketing, copywriting, and storytelling actually work over time.
That’s why I went back into my archives and pulled out my free Self-Paced Magnetic Messaging Workshop, because it’s one of the most aligned resources I’ve ever created for helping people reconnect with their natural voice instead of forcing themselves into someone else’s version of what marketing should sound like.
This is a heart-led workshop designed to help you uncover meaningful stories from your life and business, refine your brand voice, and learn how to communicate in a way that feels grounded, intentional, and deeply true to you, especially if you want your email marketing and messaging to feel more human and less performative.
You can move through the workshop at your own pace, and it comes with two supportive teaching resources: a pre-recorded Magnetic Messaging Workshop that walks you through brand voice and storytelling, and a Notion workbook that gently guides you through the process of refining your messaging and pulling stories that naturally support your marketing.
You’re welcome to watch the full recording straight through if that’s how you learn best, or pause along the way and work through each section of the workbook as you go, but either way, by the time you’re finished, you’ll feel more confident weaving storytelling into your marketing and guiding your audience to move with aligned intention rather than pressure.
The words you’re searching for are already within you, and creating magnetic messaging isn’t about adding more, it’s about listening more closely to what’s already there.
If you want to grab the free Magnetic Messaging Self-Paced Workshop, you can start now just click the button below.
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